Skip to content

Check the hotel CRM automatically: duplicates, gaps and spellings

On the 1st of every month a list of suggestions arrives; whatever you approve is then corrected in the CRM.

Trigger
monthly
Guide value
≈ 6 minutes per property and day (estimate)
Systems
  • CRM & leads

Today

Duplicate companies, empty fields and five spellings of the same name make CRM reports useless.

Afterwards

On the 1st of every month a list of suggestions arrives; whatever you approve is then corrected in the CRM.

How to set it up

  1. 01

    Describe the task

    In plain language, the way you would explain it to a new colleague. The description below is a starting point.

  2. 02

    Review the first run

    Discontinue shows you the result before anything runs on a schedule.

  3. 03

    From then on it runs

    On a schedule or when something happens. You can change it in chat at any time.

Description to copy
On the 1st of every month at 8:00, check the companies and contacts in our CRM: possible duplicates (same domain, same email, very similar name), missing fields such as country, industry or owner, and inconsistent spellings such as “Ltd” and “Ltd.”. Send me a list with your suggestion for each record. Only apply corrections once I have approved them. Don’t merge any duplicates and don’t delete anything.

Step by step in the documentation: Create an agent in chat.

What the result looks like

The agent works from your description and reports what it did and what is open.

What stays with you

You approve what gets corrected. A person merges duplicates, and nothing is deleted.

Systems and permissions

Software, any one of themAccessWhat for
CRM & leadsread and writeCheck companies and contacts, apply approved corrections
Team channels (optional)writeDeliver the result to the team inbox or channel

Which data and actions are available depends on each system’s interface. When you connect a system you decide what is granted; every run is logged.

Frequently asked questions

Does Discontinue merge duplicates itself?

No. It suggests which records belong together; your team merges them in the CRM. Other corrections are applied only after your approval.

Which permissions does “CRM cleanup” need?

CRM & leads (Pipedrive, Attio, or Close): read and write, Check companies and contacts, apply approved corrections. When you connect a system you decide which areas and actions are granted. Everything else stays off-limits.

What happens when a rule does not apply?

Agents only work with the systems and actions you granted. Where a rule does not apply, a person decides, and every step is logged.

  • Sales & groups Agent

    Group request follow-up

    On weekdays, every stalled request gets a follow-up task in the CRM, with availability for the requested dates.

    • CRM & leads
    ≈ 10 min/day
  • Sales & groups Report

    Corporate account production

    On the 1st of every month, production per company is ready, with last year, account owner and target from the CRM.

    • PMS
    • CRM & leads
    ≈ 6 min/day
  • Sales & groups Agent

    Call notes into the CRM

    Every evening, the summary and next steps of the day’s meetings sit with the right deal in the CRM.

    • Meetings
    • CRM & leads
    ≈ 10 min/day
All use cases

Start this use case

Create your account. Once we approve it, connect your systems and paste the description into chat.