Apply brand guidelines and new images across your hotel website automatically
On the 1st of every month, if anything has changed, a change to the whole website in every language is ready; it goes live after approval.
- Trigger
- monthly
- Guide value
- ≈ 4 minutes per property and day (estimate)
- Systems
- Discontinue Pages
- Brand & media
Today
After a brand update, colours, logo and images on the website are off for weeks because every page has to be adjusted one by one.
Afterwards
On the 1st of every month, if anything has changed, a change to the whole website in every language is ready; it goes live after approval.
How to set it up
- 01
Describe the task
In plain language, the way you would explain it to a new colleague. The description below is a starting point.
- 02
Review the first run
Discontinue shows you the result before anything runs on a schedule.
- 03
From then on it runs
On a schedule or when something happens. You can change it in chat at any time.
On the 1st of every month at 8:00, compare our website with our brand guidelines: colours, fonts, logo and tone of voice. Where the website deviates, adjust it, header and footer once for every page. Replace images only with images from our media library tagged “website”. Keep every language of the website current. If nothing has changed, save nothing. Save everything as one change with a summary of what you adjusted, and publish it only after approval. Don’t change any prices or offers.
Step by step in the documentation: Create an agent in chat.
What the result looks like
The agent works from your description and reports what it did and what is open.
What stays with you
You set the brand guidelines and which images may go on the website. Nothing goes live without approval.
- Design
- Accent colour and font updated on 14 pages
- Images
- 6 replaced, from the media library
- Change
- DE and EN · awaiting approval
Sample data. Your output uses your property’s data.
Systems and permissions
| Software, any one of them | Access | What for |
|---|---|---|
| Discontinue Pages | write | Adjust the website’s design and content in every language, save it as a change and publish it after approval |
| Brand & media | read | Read brand guidelines with colours, fonts, logo and tone of voice |
| Brand & media (optional) | read | Read images tagged for the website in the media library |
Frontify
CloudinaryWhich data and actions are available depends on each system’s interface. When you connect a system you decide what is granted; every run is logged.
Frequently asked questions
Does Discontinue change the design too, or only text?
Both. The publish dialog shows whether a change touches only content or the design too, and it goes live only after approval.
Which permissions does “Website brand refresh” need?
Discontinue Pages: write, Adjust the website’s design and content in every language, save it as a change and publish it after approval; Brand & media (Frontify): read, Read brand guidelines with colours, fonts, logo and tone of voice. When you connect a system you decide which areas and actions are granted. Everything else stays off-limits.
What happens when a rule does not apply?
Agents only work with the systems and actions you granted. Where a rule does not apply, a person decides, and every step is logged.