Prepare hotel social media posts as drafts automatically
Every Thursday, drafts for next week sit in the content calendar, ready for approval.
- Trigger
- weekly, Thursday
- Guide value
- ≈ 8 minutes per property and day (estimate)
- Systems
- Social media
Today
Write posts about offers and events from scratch every week, often under time pressure.
Afterwards
Every Thursday, drafts for next week sit in the content calendar, ready for approval.
How to set it up
- 01
Describe the task
In plain language, the way you would explain it to a new colleague. The description below is a starting point.
- 02
Review the first run
Discontinue shows you the result before anything runs on a schedule.
- 03
From then on it runs
On a schedule or when something happens. You can change it in chat at any time.
Every Thursday at 10:00, create three drafts for next week in our social media tool, about our current offers and events and in the tone of our brand guidelines. Weekends where the PMS still shows many free rooms get a suggestion of their own. Add everything only as a suggestion for approval and publish nothing.
Step by step in the documentation: Create an agent in chat.
What the result looks like
The agent works from your description and reports what it did and what is open.
What stays with you
A person approves what gets published. Discontinue only creates drafts.
- Created
- 3 drafts for approval
- Focus
- Christmas market weekend, 6–7 Dec
- Published
- 0 · awaiting approval
Sample data. Your output uses your property’s data.
Systems and permissions
| Software, any one of them | Access | What for |
|---|---|---|
| Social media | read and write | Read the content calendar, add posts as suggestions for approval |
| Website & CMS or Knowledge & SOPs (optional) | read | Look up current offers, events and tone of voice |
| PMS (optional) | read | Read free rooms in the coming weeks |
Swat.io
Webflow
Wix
Sanity
Notion
Coda
Apaleo
Oracle OPERA Cloud
Cloudbeds
Beds24
HospitableWhich data and actions are available depends on each system’s interface. When you connect a system you decide what is granted; every run is logged.
Frequently asked questions
Does Discontinue publish posts itself?
No. The posts sit as suggestions in the content calendar; your team approves and publishes them.
Which permissions does “Social post drafts” need?
Social media (Swat.io): read and write, Read the content calendar, add posts as suggestions for approval. When you connect a system you decide which areas and actions are granted. Everything else stays off-limits.
What happens when a rule does not apply?
Agents only work with the systems and actions you granted. Where a rule does not apply, a person decides, and every step is logged.